Real Content for Real Brands
(With Real Results)
Don't Take My Word for It. Judge My Work Yourself.
You're about to hire a content strategist. You want to see proof that I can actually deliver content, not just talk about how to do it.
Below, you'll find 200+ published examples of my work. I’ve dabbled in industries ranging from SaaS and B2B services to travel & hospitality, personal finance, real estate, e-commerce, and healthcare. These are strategic assets that achieved specific business goals:
Blog posts that hit #1 on Google for competitive keywords
Landing pages that drove high-valued conversions
Email sequences with notable open and engagement rates
Case studies that were vital touchpoints for six-figure deals
Purposeful content that generated 80% YoY traffic growth
Browse by industry, content type, or objective. Then decide if my work matches what you need.
My Process: From Strategic Research to Published Assets That Perform
Deep Research That Surfaces Insights Your Competitors Miss
Most content creators skim a few articles and call it research. I go deeper, crafting AI prompts that speed up the process.
For every piece I write, I:
Analyze competitors to identify content gaps
Study your audience's actual search behaviour
Interview SMEs or customers for real insights
Review industry reports, studies, and sources
Map the content to specific buyer journey stages
Subject-Matter Expert Interviews That Add Authority (And Humanity)
Data and keywords build rankings, but authenticity and expertise earn trust.
Interviewing subject-matter experts reveal:
Nuanced perspectives algorithms can't generate
How customers actually describe problems
Unique insights that differentiate your content
Stories that make abstract concepts tangible
Messaging pillars that build genuine authority
Execution Across Targeted Content Channels That Your Marketing Actually Needs
Strategy means nothing if the content doesn't ship. What I create is delivered on-time, on-brand, and ready to publish.
SEO, web copy, and conversion landing pages
Email sequences and nurture campaigns
Case studies, white papers, and sales sheets
Webinar presentations, podcast episode scripts
Video scripts (educational, promotional, testimonial)
Social media video scripts
200+ Published Examples
Browse by Industry, Format, or Business Goal
Client testimonials
“Gary's quality of his work was exceptional, and his communication was always courteous and prompt. He frequently took the initiative, contributing ideas that improved our projects.”
— Martha Hubbard, Director of Marketing, High5 Hire
Why a Crime Novelist Makes a Better Business Writer
You might wonder: what does fiction writing have to do with content marketing? The answer is: everything.
Great business content is built upon the foundations of great storytelling, gathering attention, building tension, and driving to a satisfying conclusion.
My novel, Lam It, is a crime thriller about an Italian mobster on the run in Toronto, pursued by a relentless RCMP agent. Writing 80,000 words of gripping narrative taught me:
How to hook readers in the first sentence (your headlines need this)
How to build suspense through pacing (long-form content needs this)
How to reveal information strategically (your buyer journey needs this)
How to create emotional investment (all persuasive content needs this)
These aren't separate skills. They're the same storytelling skills that make business content memorable, not forgettable.